Proven Real Estate, Home Builder and Developer Industry Experience

Ninety percent of our client base is in the home building and real estate development industry. Additionally, the key account managers have previous real estate experience in their career. Our experience is in both boom and bust environments and we understand changing consumer behavior.

Our agency develops lead nurturing programs specific to the real estate industry. We know it takes an average of 290 days and over 50 touch points before someone makes the decision to purchase a home. And as stated above, this is our specialized area of focus. We are among the pioneers of “lead nurturing” and proactively practice “re- engagement” campaigns designed to keep buyers interested in a brand or community.

We enjoy working with clients that are oriented towards analyzing metrics and embrace a culture of accountability in sales and marketing. Most importantly our clients want an expert on their cabinet and seek a team oriented relationship from their interactive partner rather than a transactional production shop.

SmartTouch® team members are true professionals capable of working with a variety of client personality and dynamics. We set realistic expectations, and enjoy working with reasonable people, focused on results.

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Our Affiliations

American Marketing Association
Building Industry and Land Development Association
Home Builders Association of Greater Austin
National Association of Home Builders
Texas Association of Builders