Schedule Objectives Assessment

Real Estate Offline marketing, Real Estate Print Marketing and Home Builder Print Production

While the numbers of internet users is constantly growing, printed marketing materials – collateral, signage, print adds or promotional material – are still important to real estate marketing and sales.

Offline marketing

  • Builds your brand, builds awareness and can add legitimacy to your brand
  • Is a valuable marketing tactic that can reach those who are not internet savvy
  • Serves as a conversation starter with active online home buyer researchers

People who receive or view a printed piece or promotional material also tend to spend more meaningful time on the home builder’s website.

Design

Our on-site SmartTouch team has produced award-winning home builder print production materials for home builders and real estate developers both domestically and internationally. We have the expertise to create and execute the right mix of print to complement your integrated marketing plan, including:

ROI

As smart marketers, we understand that it’s important to measure the impact of real estate print marketing. This can be done by integrating print with digital marketing so you can more effectively track, measure and understand the ROI of your print marketing.

For example we can use calls to action that include digital elements like including;

  • Campaign URL to a print ad
  • QR (quick response) code on a collateral piece
  • Email address
  • Company website

Leads + CRM + Marketing Automation = More Sales

What could be working better for you?

Our Affiliations

American Marketing Association
Building Industry and Land Development Association
Home Builders Association of Greater Austin
National Association of Home Builders
Texas Association of Builders