February 18, 2014
Award-winning Austin-based Lead Generation Company Extends Reach to Latin America
Austin, TX – February 18, 2014 – SmartTouch® Interactive, an interactive real estate marketing agency and real estate marketing automation and home builder CRM software development company, today announced that it has added four clients located in Panama to its roster.
Robert Cowes III, President and Co-founder of SmartTouch Interactive, originally from Panama, is proud to bring his company’s technology and expertise to real estate developers and homebuilders in Latin America. “With its beautiful beaches and reasonable cost of living, Panama has received considerable attention recently as one of the best places in the world to retire,” Cowes says. “Using the SmartTouch platform and marketing services gives our clients in Panama a huge competitive advantage, allowing them to reach qualified buyers in the U.S., Canada, Europe and South America.”
SmartTouch Interactive’s first two clients in Panama are Fontanella del Mar, a gated beach community in historic San Carlos; and Buenaventura, an exclusive beach community near Farallon on Panama’s Pacific coast. Both communities are using SmartTouch Interactive’s monthly subscription marketing services, which include outbound and inbound lead generation and automatic lead nurturing.
Both communities have received over 200+ buyers request information within a 90 day period since partnering with SmartTouch. SmartTouch Interactive’s programs have resulted in buyers being found in the U.S., Canada, Panama, Colombia, Venezuela, the United Kingdom, France and Spain.
Andres Farrugia, CEO of Fontanella del Mar, says his company is thrilled with the results SmartTouch Interactive has generated in such a short time. “We’ve seen a phenomenal increase in web traffic and qualified leads,” he says. “Using SmartTouch Interactive’s interactive marketing services and strategies has brought us prospects from across the world, as well as here in Panama. The volume of leads we’ve seen since partnering with SmartTouch Interactive is absolutely unprecedented. We have extended our commitment with SmartTouch to a long-term arrangement due to its proven immediate results in helping us attract buyers both domestically and on an international level.”
Following phenomenal success of the marketing campaigns for Buenaventura, Grupo Verde Azul engaged SmartTouch to handle interactive lead generation for Villamar – a new beachfront community in Panama’s elegant Casamar development – and Greenview in upscale Santa Maria. Keys to the decision where its cost effective cost per lead and its ability to reach buyers both domestically as well as targeted international markets such as the U.S., Canada, Europe, Columbia and Venezuela.
This past February, SmartTouch Interactive’s campaign for Buenaventura won the Nationals Silver Award for Best International Internet Marketing Campaign in the prestigious National Association of Home Builders sales and marketing competition, The Nationals. The Nationals is the largest competition in the U.S. for new home sales and marketing, recognizing organizations for effectively executing marketing strategies.
“I’m excited to have the opportunity to share our expertise with Latin America’s real estate industry,” Cowes adds. “Of course I’m proud to have a positive impact on Panama’s economy, since that’s where I grew up. Just as importantly, I’m proud that we’re opening up new markets and opportunities for real estate companies in Latin America and beyond.”
Cowes will be in Panama to meet with interested builders and developers Wednesday, March 5th – 7th, and March 11th. To request a meeting, please call (US) 512.659.6863 or email email@example.com.
About Fontanella del Mar
Fontanella del Mar is an exciting beach community in Panama with homes ranging from condominiums to single-family homes. Geared toward those who like to be close to the water, Fontanella del Mar builds homes with custom touches including Spanish tile, mahogany accents, and granite countertops. Fontanella del Mar also assists foreign buyers with finding a mortgage broker to handle their purchase.
Every home in Buenaventura has a water view, making it one of the most sought-after communities on the Pacific coast of Panama. From apartments to custom homes, home buyers looking to escape to a beach paradise will find their perfect home in Buenaventura. The community includes luxurious amenities including two beach clubs, a golf course, several restaurants, a spa, tennis courts and an equestrian center.
About SmartTouch Interactive®
SmartTouch Interactive is an interactive marketing agency that provides proven lead generation programs and lead management system, SmartTouch® Platform. The SmartTouch team’s expertise in lead generation and online marketing helps firms that require a multi-touch sales cycle create demand for products and services and grow their business with customized, interactive lead generation programs and lead cultivation. Backed by 30 years of experience in developing lead generation programs for 100s of clients, SmartTouch sets a new standard with lead generation programs and a single solution that integrates CRM, Marketing Automation, E-Mail Marketing and Inventory Management in one platform, SmartTouch. http://www.smarttouchinteractive.com/ and www.getsmarttouchapp.com