Austin, TX – April 18, 2011 – SmartTouch Interactive®, the providers of the integrated CRM and marketing automation platform, SmartTouch®, announced today that it has received four Silver Awards from the Home Builders Association of Greater Austin 2011 Sales and Marketing Excellence Awards (MAX). The awards are for lead generation programs designed and executed for two of its local clients, MileStone Community Builders and Silverton Custom Homes. SmartTouch Interactive is also a Gold Award finalist in several marketing categories including website design, email marketing and online advertising.
The annual Sales and Marketing Excellence Awards (MAX) honor Builder, Developer, Remodeler and Associate Members of the Home Builders Association (HBA) of Greater Austin who made significant and creative contribution in residential home building through specific achievements during 2010. Award winners were selected from nearly 250 entries in dozens of categories that include individual achievement in Sales, Marketing and Construction.
SmartTouch Interactive won the Silver Award and is a Gold finalist for the categories of Best Website – Custom Builder and Best Email Message – Custom Builder, designed and executed for Silverton Custom Homes, and for the categories of Best Online Ad – Volume Builder for its Milestone Community Builders West Cypress Hills PPC campaign and for Best Email Message for a prospecting email campaign for MileStone Community Builders that generated more than 60 leads and three sales.
“We are honored to receive the Silver Awards and to be recognized by the prestigious Home Builders of Greater Austin 2011 MAX Awards,” said Robert Cowes, President and Co-Founder, SmartTouch Interactive. “As an associate member of GHBA we are excited about the opportunity to continue to share our knowledge and best practices in online marketing and CRM to help builders leverage interactive marketing to increase sales velocity and absorption of home sales.”
About SmartTouch Interactive®
SmartTouch Interactive, formerly known as SmartTouch Interactive, helps firms that require a multi-touch sales cycle create a demand for products and services and grow their business with customized, interactive lead generation programs and a lead cultivation CRM solution. Backed by 30 years of experience in developing lead generation programs for 100s of clients, SmartTouch sets a new standard with lead generation programs and a CRM solution that integrates sales and marketing automation in one platform, SmartTouch.