Austin, TX – November 13, 2012 – SmartTouch Interactive®, an interactive real estate marketing agency and real estate marketing automation and home builder CRM software and services company, today announced the addition of its newest team member, Leslie Neeley. Leslie will serve as Account Director for SmartTouch Interactive.
“Leslie is a great complement to our team, bringing with her extensive experience as the director of marketing for the largest custom home builder in the Austin metropolitan area,” said Robert Cowes, President and Co-Founder, SmartTouch Interactive. “Her key operating experience in utilizing CRM for sales and marketing organizations will lend itself well to supporting our clients as well as providing great input to our product team. As an Account Director, she will take on key leadership and management roles for a number of accounts.”
Prior to joining SmartTouch, Leslie served as a Director of Marketing for a large custom home builder and as a CRM Specialist for marketing and advertising agencies; giving her a broad cross section of experience in both corporate and agency environments. As a SmartTouch Account Director, she will apply her expertise to help key accounts plan and execute sales and marketing objectives. Her deep background in working with CRM applications will also enable her to provide valuable input into feature development and enhancements as well as supporting client needs with application management.
“I am tremendously excited to join the SmartTouch team and to have an opportunity to focus on my passion, marketing strategy and planning,” said Leslie Neeley, Account Director, SmartTouch. “I’ve also spent a great deal of time utilizing CRM platforms over the past four years and advocate the use of CRM to effectively coordinate sales and marketing efforts as well as measure the overall effectiveness of campaigns and programs. I look forward to putting my knowledge to work for our clients to help them gain greater ROI from their sales and marketing efforts.”
About SmartTouch Interactive®
SmartTouch Interactive is an interactive marketing agency with expertise in lead generation and online marketing that helps firms that require a multi-touch sales cycle create demand for products and services and grow their business with customized, interactive lead generation programs and a lead cultivation CRM solution. Backed by 30 years of experience in developing lead generation programs for 100s of clients, SmartTouch sets a new standard with lead generation programs and a single solution that integrates CRM, Marketing Automation, E-Mail Marketing and Inventory Management in one platform, SmartTouch. http://www.smarttouchinteractive.com/