SmartTouch Interactive Provides Real Estate Marketing Services and Tools to Four New Clients

Home Builder CRM Company Provides Services to Move Up America, Ash Creek Homes, Wycliffe Homes and Idea Homes

Austin, TX – April 10, 2012 – SmartTouch Interactive®, an interactive real estate marketing agency and real estate marketing automation and home builder CRM software and services company, today announced that four new clients have signed with the company.  The new companies include Move Up America, a local company providing move up home programs, Ash Creek Homes, a local builder offering Lakeway homes for sale, Wycliffe Homes, a new homes Toronto builder, and Idea Homes, another local builder with new homes for sale Driftwood.

“We have a very unique program in the marketplace, helping second time home buyers lease their current homes to ensure they are able to sell at the most optimal time.  We were delighted to work with SmartTouch; their team truly understood our unique marketing needs and helped us navigate the relatively new field of Internet marketing for our group,” said John Horton, Founder, Move Up America.  “Already we’re seeing real results using their proven solutions to help us leverage the builder community to bring the Move Up America program to the forefront.”

Each of the new clients has turned to SmartTouch to help address their specific marketing needs.  Ash Creek Homes has signed with the company to utilize the SmartTouch Platform, including SmartTouch CRM, Marketing Automation and Email Marketing.  Move Up America and Idea Homes have both signed on with SmartTouch for lead generation services as well as the SmartTouch Platform.  Wycliffe Homes in Canada has engaged the company to develop interactive lead generation programs and provide the SmartTouch Platform as a tool to help its sales and marketing teams gather deeper intelligence and improve conversion rates.

“Our growing list of clientele is indicative of the continued trend toward a greater need for lead generation and real estate marketing solutions that are able to effectively capitalize on the power of Internet marketing,” said Robert Cowes, President and Co-Founder, SmartTouch Interactive.  “We’re excited to have the opportunity to continue to help real estate organizations like these across North America leverage our proven methodologies and marketing tools to build marketing programs that deliver more to the bottom line.”

About Ash Creek Homes

Founded in 1982 by President Scott Morledge and Vice President Bruce Wencel, Ash Creek Homes has created homes that are like no other, in locations that are amid Austin’s natural beauty. For over 20 years, Ash Creek Homes has created communities in North Central and West Austin that appeal to people looking for high quality and unique living. Ash Creek is known for its reputation for superior craftsmanship, exquisite detail, innovation and most importantly, a willingness to customize and build homes to fit a buyer’s needs.

About Move Up America

Owners Clay Woodard, John Horton and Jay Horton opened the doors of Move-Up America in 1995. Headquartered in Austin Texas, Move-Up America has established itself as a national leader in contingent homebuyer services.  With an extensive background in both new home procedures as well as residential brokerage services we are the industry’s leading resource in assisting families and homebuilders navigate the difficult process of selling one property while preparing to move into a newly built home.

About Wycliffe Homes

Wycliffe Homes has been building communities of luxury and distinction for 60 years – one of the longest standing builders in the Greater Toronto Area. Over the last six decades, we’ve built more than 10,000 homes in more than 100 communities throughout Ontario, for customers ranging from first-time buyers to empty nesters. Wycliffe has stood the test of time, just like the homes we’ve built in the last 60 years.

About Idea Homes

Idea Homes was created based on a shared vision developed by James Gressett and Blake Houston who both have a passion for building fine homes. Jim and Blake have been building fine homes in Austin TX for over 20 years and have built every type of home from small starter homes to multi-million dollar custom homes.  Our team has the experience of building over 1,550 homes in the Austin area, including Round Rock, Cedar Park, Pflugerville, Hutto, Buda, Dripping Springs, and Lakeway.

About SmartTouch Interactive®

SmartTouch Interactive is an interactive marketing agency with expertise in lead generation and online marketing that helps firms that require a multi-touch sales cycle create demand for products and services and grow their business with customized, interactive lead generation programs and a lead cultivation CRM solution. Backed by 30 years of experience in developing lead generation programs for 100s of clients, SmartTouch sets a new standard with lead generation programs and a single solution that integrates CRM, Marketing Automation, E-Mail Marketing and Inventory Management in one platform, SmartTouch.

Leads + CRM + Marketing Automation = More Sales

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American Marketing Association
Building Industry and Land Development Association
Home Builders Association of Greater Austin
National Association of Home Builders
Texas Association of Builders