SmartTouch Interactive Adds Three Leading Home Builders and Real Estate Developers to Client Roster as their Agency of Record

October 21, 2013

SmartTouch Interactive Provides Full-Service Integrated Marketing Services

Austin, TX – October 22, 2013 – SmartTouch® Interactive, an interactive real estate marketing agency and real estate marketing automation and home builder CRM software development company, today announced that home builders and real estate developers Oxford Commons and Spanish Oaks have chosen SmartTouch Interactive as their agency of record. Sitterle Homes has also chosen SmartTouch Interactive as their interactive agency of record.

SmartTouch Interactive combines outbound and inbound interactive lead generation marketing programs for Sitterle Homes. In conjunction with these inbound and outbound interactive marketing programs, both Oxford Commons and Spanish Oaks have utilized SmartTouch’s capabilities to produce traditional print advertising and broadcast marketing tactics.

Oxford Commons, an exciting new residential and retail community with homes for sale in Oxford, Mississippi developed by Blackburn Communities, has selected SmartTouch Interactive for community branding, email marketing lead generation, print advertisement development, signage, Google® Adwords campaigns and more.

San Antonio-based Sitterle Homes, an award-winning builder with new homes San Antonio communities, also expanded into Austin and Houston, has chosen SmartTouch Interactive for full-service marketing, including email marketing lead generation, creative, and comprehensive digital marketing including web content creation, SEO and Google® Adwords campaigns

Premier Austin luxury home golf community Spanish Oaks has engaged SmartTouch Interactive as it’s full-service marketing and advertising agency. SmartTouch Interactive is creating print advertisements, email marketing lead generation campaigns, and SEO and SEM campaigns for Spanish Oaks.

All three clients are using the SmartTouch Interactive Platform for lead management, marketing automation and lead nurturing with lead scoring, e-mail marketing and reporting.

David Blackburn, developer of Oxford Commons, says they chose SmartTouch Interactive for full-service marketing and advertising after experiencing success with its email marketing lead generation campaigns. “SmartTouch took the time to understand our company and our target markets, and it just made good business sense to engage them for all our marketing needs. The integration of leads and activity into a single database, the SmartTouch platform, has made our sales efforts more efficient and effective as well.”

“The fact that three industry-leading builders and real estate developers have entrusted SmartTouch Interactive with all their marketing and advertising efforts speaks to our proven track record of success,” says Robert Cowes III, President and Co-founder of SmartTouch Interactive. “We’re passionate about increasing sales for our clients. SmartTouch is unique in that we provide both customized software solutions for the real estate industry as well as award-winning creative capabilities and marketing strategies.”

About Oxford Commons

Located minutes from the famous Oxford Square, Ole Miss football and renowned 5-star restaurants, Oxford Commons is a community of new homes in the heart of Oxford, MS. Designed to encourage community, Oxford Commons has hiking, walking and biking trails, elementary and high schools, and first-class amenities including playscapes, swimming pools and shopping and dining in Oxford Commons “The Village”. Homes start in the $220s.

About Sitterle Homes

Sitterle Homes is the recipient of multiple awards for everything from design to landscaping. Sitterle Homes has also received the Avid Award, which is given to builders whose home buyers rate them the highest for customer service. Founded in 1964 to create quality homes from the homeowner’s perspective, Sitterle Homes has built more than 4,000 homes in communities throughout central Texas.

About Spanish Oaks

900 acres of unspoiled beauty and thousands of acres of natural preserve land lie behind the gates of Spanish Oaks. Thoughtfully sculpted from the Texas Hill Country, Spanish Oaks is designed to complement its surroundings.  Each private home site offers stunning views of lush preserve land, rolling Texas Hill Country, or the exclusive Spanish Oaks Golf Club. Home sites range in size from ½ acre to 4 ½ acres. Golf Digest named the community’s private 18-hole Bobby Weed-designed golf course one of the top courses in Texas.  Members of Spanish Oaks Golf Club experience impeccable service, fine cuisine and personal attention.

About SmartTouch Interactive®

SmartTouch Interactive is an interactive marketing agency that provides proven lead generation programs and lead management system, SmartTouch® Platform.   The SmartTouch team’s expertise in lead generation and online marketing helps firms that require a multi-touch sales cycle create demand for products and services and grow their business with customized, interactive lead generation programs and lead cultivation. Backed by 30 years of experience in developing lead generation programs for 100s of clients, SmartTouch sets a new standard with lead generation programs and a single solution that integrates CRM, Marketing Automation, E-Mail Marketing and Inventory Management in one platform, SmartTouch.


Leads + CRM + Marketing Automation = More Sales

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