SmartTouch Interactive Builder Clients Recognized for Multiple Builder and Real Estate Marketing Awards

March 19, 2012

Real Estate CRM and Real Estate Marketing Automation Company Salutes Three of Its New Homes Austin and New Homes San Antonio Builder Clients on Their Success

Austin, TX – March 20, 2012 – SmartTouch Interactive®, an interactive real estate marketing agency and real estate marketing automation and CRM software and services company, today announced that three of its marquee clients, Brohn Homes, MileStone Community Builders and Ash Creek Homes, were recently recognized for a number of builder and real estate marketing awards.

“We are proud to work with some of Central Texas’ most talented builders and have the opportunity to support them with our proven lead generation and real estate marketing solutions,” commented Alan Daniel, CEO and Co-Founder, SmartTouch Interactive.

Brohn Homes, a well-respected new Austin homes and new San Antonio homes builder, received the Texas Association of Builders Builder of the Year 2011 Grand Award for its production homes. The company was also nominated for a number of Home Builders Association of Greater Austin MAX Awards for its home products. MileStone Community Builders, one of the fastest growing new home Austin builders, received the Volume Builder of the Year Award 2012 from the Austin Business Journal as well as the Home Builders Association of Greater Austin Presidents Award. Ash Creek Homes was also recognized by the Austin Business Journal as the Green Builder of the Year 2012.

“The SmartTouch Platform has finally given us the tools we need to ensure we leave no lead behind,” said Natalie Bowers, Director of Marketing, MileStone Community Builders. “Plus, we’ve gained complete visibility into our sales team’s performance with pipeline and weekly traffic reporting.”

Brohn Homes and MileStone Community Builders are off to a fantastic start in 2012, both achieving record sales in the first quarter. The SmartTouch Interactive marketing programs for both builders have led to a record number of leads, tours and sales since engaging the company. MileStone surpassed over 1,300 leads in one quarter that resulted in tours and new home sales and Brohn generated over 600 leads in its first months of engaging the SmartTouch team, achieving equally record setting low cost per leads and new home tours. These record setting numbers are directly attributed to the SmartTouch lead generation programs and the key to driving this success has been the utilization of the SmartTouch Platform, a single solution that integrates real estate CRM, marketing automation, email marketing and inventory management.

“Within just a few months of deploying the SmartTouch platform and the proven lead generation programs, we’ve seen amazing results from our interactive lead generation campaigns,” said Aaron Boenig, Principal and Founder of Brohn Homes. “We are also able to leverage the smart information we’re getting through the lead tracking and PPC campaigns to make better marketing decisions on media buys and placement to improve our overall marketing ROI.”

Robert Cowes, President and Co-Founder of SmartTouch® Interactive added, “It is exciting to work with companies that embrace the adoption of an interactive strategy to its fullest capabilities. MileStone Community Builders and Brohn Homes are both capitalizing on the market upswing and achieving significant results. It’s been a thrill to see these record setting campaign results and how leveraging the SmartTouch Platform truly assures no lead gets left behind.”

About Brohn Homes

Founded by and for Central Texans, Brohn Homes is single handedly redefining home building from Austin to San Antonio. With over 25 years of combined experience, the company has established a reputation for building luxury homes in some of the hill country’s most sought-after locations. Brohn Homes combines craftsman quality and attention to detail with efficient processes and innovation to create a superior product and tremendous value for our customers. As we expanded into multiple markets over the years, maintaining the integrity of our product, regardless of size or commodity, has remained our guiding principle.

About MileStone Community Builders

Milestone Community Builders’ mission is to serve our customers by providing a high quality home, doing the right thing every time, and offering innovative design and architecture at a reasonable price. We maintain honest communication throughout the homebuilding process, focus on one customer at a time, and exceed all customer expectations, because we understand that every home we craft is a milestone in each of our customers’ lives.

In purchasing your home from MileStone, you will find that we are willing to make commitments and stand by them throughout your home-buying experience as well as throughout your life, one milestone to the next.

We also offer unprecedented value within each community. Just because you get more, does not mean that you should have to pay more.

Milestone Community Builders is here “For the MileStones In Your Life.”

About SmartTouch Interactive®

SmartTouch Interactive is an interactive marketing agency with expertise in lead generation and online marketing that helps firms that require a multi-touch sales cycle create demand for products and services and grow their business with customized, interactive lead generation programs and a lead cultivation CRM solution. Backed by 30 years of experience in developing lead generation programs for 100s of clients, SmartTouch sets a new standard with lead generation programs and a single solution that integrates CRM, Marketing Automation, E-Mail Marketing and Inventory Management in one platform, SmartTouch.


Leads + CRM + Marketing Automation = More Sales

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