SmartTouch Interactive to Host Webinar on How to Defuse Objection Bombs

November 17, 2015

SmartTouch Interactive to Host “How to Defuse the Deadly Homebuyer Objection Bomb” Webinar with Home Builder Sales Coach Expert, Leah Turner

Learn Proven Strategies for Stopping Buyer Protests in Their Tracks

Austin, TX – November 17, 2015 – SmartTouch® Interactive, an interactive real estate marketing agency and real estate marketing automation and  the lead nurturing CRM solution company, today announced that the company will showcase an interactive complimentary webinar, “How to Defuse the Deadly Homebuyer Objection Bomb,” with new homes Sales Coach and Trainer for Melinda Brody & Company, Leah Turner, on November 19, 1:00PM ET.  Register today to attend this webinar.

Having spent 20 years as a highly charged sales and marketing executive in the home building and real estate industries, Leah understands the specific challenges and pressures of selling homes in today’s market and how to identify and defuse buyer objections before they explode.

Join SmartTouch and Leah to learn:

  • How to identify and classify the different types of perceived objections
  • A four-step process to overcome each type of objection
  • How each type of objection impacts your sales presentation
  • How to modify your presentation to make it more personalized and overcome any objection


Who Should Attend:

  • Builders
  • Real Estate Developers
  • Sales and Marketing Professionals


“Buying a home is one of the most important investments a person or family makes and home builder sales professionals often find it a challenge to overcome the informed buyer objections,” said Robert Cowes, President and Co-Founder, SmartTouch Interactive.  “We’re delighted to host the highly motivating and energizing speaker, Leah Turner, to share her fresh perspectives on the homebuyer thought process as well as provide insight into her proven four-step method to overcome objections and close the deal.”


Presenter Leah Turner is a well-recognized industry speaker, trainer and coach.  She has taught hundreds of new home sales professionals across the country new ways to improve and enhance their presentations and increase sales.


Get a sneak peek at what you’ll learn on the webinar with this video from Leah Turner.


About SmartTouch® Interactive

SmartTouch® Interactive is an interactive marketing agency that provides proven lead generation programs and lead management system, SmartTouch® Platform, the lead nurturing CRM.   The SmartTouch® team’s expertise in lead generation and online marketing helps firms that require a multi-touch sales cycle create demand for products and services and grow their business with customized, interactive lead generation programs and lead cultivation. Backed by 30 years of experience in developing lead generation programs for hundreds of clients, SmartTouch® Interactive sets a new standard with lead generation programs and a single solution that integrates CRM, Marketing Automation, Email Marketing and Inventory Management in one platform, SmartTouch®


Press Contact:

Karen Robertson



Leads + CRM + Marketing Automation = More Sales

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American Marketing Association
Building Industry and Land Development Association
Home Builders Association of Greater Austin
National Association of Home Builders
Texas Association of Builders

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