Webinar Recording: Meredith Oliver Presents “Anatomy of Wicked Good Website Design”

October 28, 2015

While website design might seem subjective, the results they get – in lead generation and engagement – are not subjective!

In this webinar, Sales and Marketing Strategist, Meredith Oliver, reveals;

  • What’s working now in website design for new home builders – both custom and volume
  • What benchmarks builders can be expecting in their Google Analytics
  • How to create calls to action that generate leads

Some highlights include

  • Great photography and quality video “Hits a home run every time” when it comes to builder websites
  • 45-58% of website traffic comes from mobile devices so mobile friendly/responsive has never been more important
  • If you’re a builder, “The money is in your community pages” and if you’re a custom builder, it’s in your photo gallery or portfolio
  • Your marketing source report should reflect where you are spending  your lead generation marketing budget
  • Don’t assume someone will act. You need to invite them to do something on your website, using an active voice – Call Now, Download a Brochure, etc.

Click here to watch the webinar.

Click on the link below to access the slides.

Slides – WickedGoodWebDesign_SmartTouchWebinar-compressed


Leads + CRM + Marketing Automation = More Sales

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Our Affiliations

American Marketing Association
Building Industry and Land Development Association
Home Builders Association of Greater Austin
National Association of Home Builders
Texas Association of Builders

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