SmartTouch® NextGen

The lead-nurturing CRM platform, SmartTouch® NexGen, was designed by real estate marketers for real estate marketers.

It combines a robust sales CRM with innovative marketing automation so that you can:

Convert more leads into sales with a home builder CRM platform that delivers information in real-time to the right people. Our CRM software’s central database puts everything in one place and allows for time-saving marketing automation and in-depth sales tracking that helps you sell more with less effort.


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Randolph Todd Development

The experience provided by the SmartTouch®’s Implementation & Software Support Team put customer service above all. They really go out of their way to assure you are taken care of.

Erika Ramon, Director of Marketing
Randolph Todd Development

Esperanza Homes

The Account Services team and hands-on Product Support really making partnering with SmartTouch® easy and reliable.

Nick Rhodes, President
Esperanza Homes

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  1. Lead and Contact Management for Home Builders
  2. Import Leads and Contacts with List Cleaning
  3. Sales and Marketing Performance Reporting
  4. Real Estate Dashboard Reporting
  5. Lead Generation via Web Forms, API and Third-Party Lead Feed Integration
  6. Outlook Integration via Exchange Sync
  7. Real Estate Custom Marketing Templates
  8. Workflow Automation for Alerts and Re-Engagement Campaigns
  9. Hot List of Top Prospects with Customizable Lead Scoring
  10. Customizable Fields with One-Click Preference Updates
  11. Entitlements and Roles for User Level Access
  12. Integration with Leading Cloud Storage Providers
  13. Anonymous Web Visitor Tracking with Workflow Automation Alerts and Follow-Ups
  14. Full NexGen Features & Pricing Sheet
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Leads + CRM + Marketing Automation = More Sales

What could be working better for you?

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Our Affiliations

American Marketing Association
Building Industry and Land Development Association
Home Builders Association of Greater Austin
National Association of Home Builders
Texas Association of Builders

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